Why 2025 Brides Are Saying “I Do” to Wedding Content Creators
You've seen the wedding reels and TikToks — but who’s capturing them? Wedding content creators are fast becoming an essential part of the modern wedding day — capturing all the candid, in-between moments on an iPhone and delivering them within hours, ready to relive and share.
Once a luxury for influencers and celebrities, content creators are now in high demand by couples who want to relive the magic of their day immediately. While professional photography and cinematic videography will always have their place, today’s couples are also craving the raw, unfiltered moments as well. Unlike traditional media, this content is tailored for how we actually consume media today: portrait format, social-ready, and perfect for sharing online.
To explore why this trend is here to stay, we spoke with Kris from Content by Kris, one of the most sought-after wedding content creators across the Gold Coast and Brisbane.
So why should a 2025 bride consider a content creator?
“A wedding content creator offers a fresh, modern way to document your day,” says Kris. “While I make sure to document all the key moments, one of the things I love most is capturing the day from the guest perspective: the laughter, reactions, and little behind-the-scenes glimpses you might miss while you’re caught up in the moment.”
One of the biggest benefits? Speed.
“We live in an age of instant everything — and I deliver your raw content in neatly organised Dropbox folders within 24 hours, along with your edited recap videos. That means by the next evening, you can already be reliving the magic from bed, sharing highlights with friends and family, or simply soaking it all in again,” Kris explains.
Photographer, videographer, content creator — do you need all three?
It can feel overwhelming trying to decide who to hire — especially when budget is a consideration. Content creators are often more affordable than videographers, but Kris recommends at least having a professional photographer on the day.
“I always recommend having a professional photographer — those high-quality, timeless images are something you'll treasure forever.”
If you're trying to prioritise between videography and content creation, Kris breaks it down:
“If you're someone who dreams of watching a beautifully edited highlight film, complete with your ceremony and speeches captured in full, then videography might be the best fit,” she says.
“On the other hand, if you're drawn to the candid, in-the-moment feel — seeing the day unfold as your guests saw it, with all the little moments that don’t always make it into a traditional wedding video — content creation might be the perfect addition.” It’s especially ideal for couples who plan to share highlights on social media, as the footage is captured in portrait format and fully optimised for sharing with friends and family online.
The good news? You don’t have to choose just one. Kris often works alongside both photographers and videographers, giving couples full coverage from every angle. And if budget is tight, a shorter content package — such as a four-hour option — can be a clever way to blend both worlds without stretching costs.
Capturing the Moments That Matter Most
More than just social content, what wedding content creators capture are fleeting, emotional moments that often go unseen. As Kris shares, “I approach every wedding with care and intention, knowing it’s a once-in-a-lifetime moment.” From the laughter with friends to quiet moments with parents and grandparents, these raw glimpses become treasures in the years to come. For couples wanting to remember not just how their wedding looked — but how it felt — a content creator offers a beautifully personal layer to your day that’s hard to replicate.
Planning your 2025 or 2026 wedding? Get in touch with Kris via her website or Instagram to learn more about her content creation packages.
